According Reuters, Yahoo! CEO and Co-Founder Jerry Yang has stepped down from his role after a long-bitter year of not-so great performance for the world’s 2nd largest search engine.
The buzz is that this change in leadership may provoke a new negotiation with a potential buyout from Microsoft. Of course, after being turned down twice, I highly doubt Microsoft will be as generous.
I have yet to see many of the changes presented to us “elite YSM advertisers” over a year ago in terms of product enhancements. Ok, in all fairness, they did launch Search-Assist, which Google promptly followed suit with their own version.
With Yang stepping down from his CEO post, the future seems wide open for Yahoo! presuming the next in-line for Yang’s role is a team player and sincerely interested in the prosperity of Yahoo!, its employees, and its stakeholders. Being an entrepreneur myself, I know how difficult it is to let go of something I’ve help to build myself, but with thousands of employees now, Yang has to understand the impact of his decisions and the pain his delay in negotiating the Microsoft deal has cost to shareholders and employees alike. See my post on the recent Yahoo! hiring freeze as evidence.






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